Does a Business Need Professional Photos?
When starting a business usually there is not the thought of the need for professional photos, the expense is not part of the investment as there are some other important things you should be taking care of right? in fact, you might be thinking why should I "waste" some money if I can do it myself, I have a phone or if you don't want to spend some time on it, you can buy (cheaper than to pay a photographer) some photos to an image bank.
Yes you are right, phones now a days can take awesome pictures or it is cheaper to buy an image and problem solved, but the truth is a Business needs Professional Photos and I am going to explain you why.
The way you present your business to your customer will say more than a thousand words. If your photos are blurry, or out of focus, or dark, low quality, unprofessional, what impression do you think your are giving to your customer? do you think a blurry photo will really show how your business looks, will it invite your customer to invest time and money in your business? You might be communicating your customer that your business is cheap, poor quality and unprofessional.
Now, lets say you don't want to do it yourself so you decided to buy an image, that might help you in a certain way but still it is not the right thing to do as your customer will like to see photos of YOUR business. Just imagine how your customer will feel when visiting your business and the photos won't match what he saw to what he is seeing.
You could get comments like: oh! It doesn't look like the one I saw on the internet, or worse, Wow! it is prettier than the photo on the website, can you imagine?
Your Business is your Baby, treat it with respect and invest, professional photos will not only make your business look amazing but also will show, you care.